Workhouse
Workhouse Social

You run the place. We make people want to be there.

(Social & Content)

Social media, with an editorial eye.

We plan, shoot, write and post for a small number of hotels, restaurants and design-led brands at a time. Because we're a branding studio first, every account looks and sounds like the brand behind it.

What We Do

Four parts, one team
i.

Strategy

  • Audience and positioning
  • Content buckets
  • Channel plan
  • Monthly reporting
ii.

Creative Direction

  • Visual direction
  • Tone of voice
  • Grid and story style
  • Templates
iii.

Content

  • Photo and video shoots
  • Reels and editing
  • Styling
  • Copywriting
iv.

Management

  • Planning and scheduling
  • Publishing
  • Community
  • Paid ads

Recent Reels

Shot, edited and posted by us
A morning at our village marketContent · Costa Blanca
L'OlletaL'Olleta Club del Mar
Your first cup of coffeeHospitality content
The story of El CrancEl Cranc
ArrivalsHotel content
On the tableProduct content

Photography & Film

The eye behind every shoot
Dear Hotel, photographed by Workhouse Collective
Dear Hotel
Riad Dar-k, photographed by Workhouse Collective
Riad Dar-k
Tago Mago, photographed by Workhouse Collective
Tago Mago
The Adelante House, photographed by Workhouse Collective
The Adelante House
Mediterranean Light, photographed by Workhouse Collective
Mediterranean Light
Ca la Pinada, photographed by Workhouse Collective
Ca la Pinada

Hotels, interiors, lookbooks and the people who make things, for magazines and brands. The same eye goes into every shoot we do for your feed.

See all our photography

In Focus

Brand and social, together
Caserío del Mirador · Jalón Valley

A family resort, told through the people who stay there.

We rebranded this award-winning boutique family resort, then took on its social strategy and day-to-day management, so the feed carries the same warmth as the brand.

Brand
Rebrand, logo system
Social
Strategy, content, management
See the social case study   See the rebrand

Our Process

From first call to first post
  1. 1.

    Start with the brand

    We research your business and audience: positioning, personality, place and point of view.

  2. 2.

    Set the direction

    Social strategy, visual direction, tone and a content plan built on clear content buckets.

  3. 3.

    Make the content

    We shoot, style, film and create original editorial content for your brand and its world.

  4. 4.

    Run the social

    Planning, writing, publishing, and evolving the account as the seasons and stories change.

Ways to Work With Us

Pick one or combine

Ongoing social management

A monthly partnership, so you never have to think about the feed.

  • A plan for the month, agreed with you
  • Regular shoots at your place
  • Editing, reels and captions
  • Posting and replies
  • A short monthly report: what worked, what's next
From €1,800 a month

Content shoot

A one-off or seasonal shoot for your launch, new menu or summer opening, delivered ready to post.

Quoted per shoot

Paid ads management

Ads that look like your feed, aimed at the guests you want, with clear monthly results.

Quoted per campaign

Front of House

Free guides from the journal
Your boring Tuesday is probably your best contentWhat to post, who should film it, how often, and how to keep it going What guests notice before they orderEverything a guest takes in between walking past and ordering A beautiful feed is not the same thing as a strong brandFinding the point of view that makes your place memorable
(Now booking)

We work with a few brands at a time. Tell us about yours.

We reply within one working day.

Start the conversation