Founder-led. Made on the Mediterranean.

A little about us.

Workhouse Collective is an independent creative studio founded in 2014 by Lucy and Guy Browning. We work across brand identity, websites, content creation and social media for hospitality, property and lifestyle businesses.

We're partners in life as well as work, and have spent much of the past two decades building things together.

Before settling on Spain's Costa Blanca, we lived and worked in London and Vancouver. We've always loved cities, but eventually wanted a different pace of life: closer to nature, with more room to create. We found that in a small Mediterranean village near Jávea, where we've since built our home, family and studio.

How Workhouse began.

We started Workhouse with a shared belief that good design should do more than make something look beautiful. It should help people understand a business, recognise what makes it different and feel something about it.

Today, our work moves between strategy, visual identity, websites, photography, film, editorial storytelling and ongoing social media management. We don't see these as separate disciplines anymore. They're all different ways a brand communicates, and they're stronger when considered together.

Still founder-led. Very deliberately.

Lucy leads content, storytelling and social. Guy leads design and visual direction. We work with a small group of talented collaborators when projects need additional expertise, but remain personally involved in the creative direction of everything we take on.

We like getting to know the people behind a business: why they started, what they care about, and what makes their place or product worth paying attention to.

Sometimes the right idea arrives during the first conversation. Sometimes it takes weeks. Either way, we're interested in getting it right, not simply getting it finished.

A studio shaped by how we live.

Living in the Mediterranean has inevitably influenced our work: architecture, food, travel, interiors, art and the small details that give places their character. But more than a particular aesthetic, it's an approach to paying attention. The most interesting things about a business are often already there. Our job is to recognise them and find thoughtful ways to communicate them.

We also build our own tools, this website included, because it lets a small studio do more without losing the personal involvement that matters to us.

What working with us is like.

You'll always be talking to Lucy or Guy, never an account manager. We reply within one working day.

It starts with a conversation, at your place or ours, about the business, the guests you want and what isn't working. Then we send a proposal: what we'd do, how long it takes and what it costs.

For ongoing social, we plan each month with you, come to you to shoot, and send a short report on what worked, so you always know where things stand.