El Cranc

Brand identity and styled content creation for an upscale family run chiringuito that has been a classic of Altea summers since 1982.

Fresh seafood, cold drinks, hot sun, warm moments by the Mediterranean sea with friends and family. The essence of simple Mediterranean living.

The vision was to bring the brand into the modern world while still maintaining class and history. The story of the family is very important as it is where it all started and families have come here for generations. A classic place with respect to tradition with a new vision.

CLIENT El Cranc

SCOPE  Creative Strategy | Art Direction | Brand Identity | Print collateral | Signage | Social media strategy and content creation | Lifestyle photography | Promotional film | Merchandise | Website Design